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Consumer Driven Electronic Transformation Applying New Technologies to Enthuse Consumers and Transform the Supply Chain  Cover Image E-book E-book

Consumer Driven Electronic Transformation [electronic resource] : Applying New Technologies to Enthuse Consumers and Transform the Supply Chain / edited by Georgios J. Doukidis, Adam P. Vrechopoulos.

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  • ISBN: 9783540270591
  • Physical Description: X, 250 p. 48 illus. online resource.
  • Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2005.
Subject: Economics.
Marketing.
Business logistics.
Economics/Management Science.
Marketing.
Production/Logistics.

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