E-book
Revenue Management with Flexible Products [electronic resource] : Models and Methods for the Broadcasting Industry / by Michael Müller-Bungart.
Record details
- ISBN: 9783540723165
- Physical Description: XXI, 297 p., 15 illus. online resource.
- Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2007.
Search for related items by subject
| Subject: | Economics. Marketing. Business planning. Mass media. Economics/Management Science. Organization/Planning. Operations Research/Decision Theory. Media Management. Marketing. |
