Retail Branding and Store Loyalty [electronic resource] : Analysis in the Context of Reciprocity, Store Accessibility, and Retail Formats / by Bettina Berg.
Record details
- ISBN: 9783658015961
- Physical Description: XIX, 180 p. 9 illus. online resource.
- Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : 2014.
Search for related items by subject
Subject: | Economics. Marketing. Economics/Management Science. Marketing. |