E-book
Quantitative Marketing and Marketing Management [electronic resource] : Marketing Models and Methods in Theory and Practice / edited by Adamantios Diamantopoulos, Wolfgang Fritz, Lutz Hildebrandt.
Record details
- ISBN: 9783834937223
- Physical Description: XXXV, 594 p. 53 illus. online resource.
- Publisher: Wiesbaden : Gabler Verlag : 2012.
Search for related items by subject
| Subject: | Economics. Marketing. Economics/Management Science. Marketing. Market Research. |
Electronic resources
| LDR | 01524nam a22003975i 4500 | ||
|---|---|---|---|
| 001 | 30354 | ||
| 003 | CONS | ||
| 005 | 20130828112224.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 130828s2012 gw | s |||| 0|eng d | ||
| 020 | . | ‡a9783834937223 ‡9978-3-8349-3722-3 | |
| 024 | 7 | . | ‡a10.1007/978-3-8349-3722-3 ‡2doi |
| 035 | . | ‡a(DE-He213)978-3-8349-3722-3 | |
| 050 | 4. | ‡aHF5410-5417.5 | |
| 072 | 7. | ‡aKJS ‡2bicssc | |
| 072 | 7. | ‡aKJSM ‡2bicssc | |
| 072 | 7. | ‡aBUS043000 ‡2bisacsh | |
| 100 | 1 | . | ‡aDiamantopoulos, Adamantios. ‡eeditor. |
| 245 | 1 | 0. | ‡aQuantitative Marketing and Marketing Management ‡h[electronic resource] : ‡bMarketing Models and Methods in Theory and Practice / ‡cedited by Adamantios Diamantopoulos, Wolfgang Fritz, Lutz Hildebrandt. |
| 264 | 1. | ‡aWiesbaden : ‡bGabler Verlag : ‡bImprint: Gabler Verlag, ‡c2012. | |
| 300 | . | ‡aXXXV, 594 p. 53 illus. ‡bonline resource. | |
| 336 | . | ‡atext ‡btxt ‡2rdacontent | |
| 337 | . | ‡acomputer ‡bc ‡2rdamedia | |
| 338 | . | ‡aonline resource ‡bcr ‡2rdacarrier | |
| 347 | . | ‡atext file ‡bPDF ‡2rda | |
| 650 | 0. | ‡aEconomics. | |
| 650 | 0. | ‡aMarketing. | |
| 650 | 1 | 4. | ‡aEconomics/Management Science. |
| 650 | 2 | 4. | ‡aMarketing. |
| 650 | 2 | 4. | ‡aMarket Research. |
| 700 | 1 | . | ‡aFritz, Wolfgang. ‡eeditor. |
| 700 | 1 | . | ‡aHildebrandt, Lutz. ‡eeditor. |
| 710 | 2 | . | ‡aSpringerLink (Online service) |
| 773 | 0 | . | ‡tSpringer eBooks |
| 776 | 0 | 8. | ‡iPrinted edition: ‡z9783834930606 |
| 856 | 4 | 0. | ‡uhttp://biblioteca.ipicyt.edu.mx:2048/login?url=http://dx.doi.org/10.1007/978-3-8349-3722-3 ‡yTexto completo ‡9CONS |
| 950 | . | ‡aBusiness and Economics (Springer-11643) | |
| 901 | . | ‡a30354 ‡b ‡c30354 ‡tbiblio ‡sSystem Local | |
