Open Evaluation Integrating Users into the Selection of New Product Ideas
Record details
- ISBN: 9783834944870
-
Physical Description:
electronic
electronic resource
access
remote
XXI, 233 p. 22 illus. online resource. - Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013.
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Subject: | Economics Economics/Management Science Market Research |