Open Evaluation [electronic resource] : Integrating Users into the Selection of New Product Ideas / by Jörg Haller.
Record details
- ISBN: 9783834944870
- Physical Description: XXI, 233 p. 22 illus. online resource.
- Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : 2013.
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Subject: | Economics. Economics/Management Science. Market Research. |