E-book
Key Account Management in Business-to-Business Markets [electronic resource] : An Assessment of Its Economic Value / by Stefan Wengler.
Record details
- ISBN: 9783835093553
- Physical Description: XIV, 294p. 25 illus. online resource.
- Publisher: Wiesbaden : DUV, 2006.
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| Subject: | Economics. Marketing. Economics/Management Science. Marketing. |
Electronic resources
| LDR | 01295nam a22003615i 4500 | ||
|---|---|---|---|
| 001 | 29942 | ||
| 003 | CONS | ||
| 005 | 20131221051826.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 100301s2006 gw | s |||| 0|eng d | ||
| 020 | . | ‡a9783835093553 ‡9978-3-8350-9355-3 | |
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| 100 | 1 | . | ‡aWengler, Stefan. ‡eauthor. |
| 245 | 1 | 0. | ‡aKey Account Management in Business-to-Business Markets ‡h[electronic resource] : ‡bAn Assessment of Its Economic Value / ‡cby Stefan Wengler. |
| 264 | 1. | ‡aWiesbaden : ‡bDUV, ‡c2006. | |
| 300 | . | ‡aXIV, 294p. 25 illus. ‡bonline resource. | |
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| 650 | 0. | ‡aEconomics. | |
| 650 | 0. | ‡aMarketing. | |
| 650 | 1 | 4. | ‡aEconomics/Management Science. |
| 650 | 2 | 4. | ‡aMarketing. |
| 710 | 2 | . | ‡aSpringerLink (Online service) |
| 773 | 0 | . | ‡tSpringer eBooks |
| 776 | 0 | 8. | ‡iPrinted edition: ‡z9783835005174 |
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