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International Direct Marketing Principles, Best Practices, Marketing Facts Cover Image E-book E-book

International Direct Marketing Principles, Best Practices, Marketing Facts

Krafft, Manfred. (editor.). Hesse, Jürgen. (editor.). Höfling, Jürgen. (editor.). Peters, Kay. (editor.). Rinas, Diane. (editor.). SpringerLink (Online service) (Added Author).

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  • ISBN: 9783540396321
  • Physical Description: electronic
    electronic resource
    access
    remote
    XXVI, 326 p. 71 illus. in color. online resource.
  • Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2007.

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