Marketing Cases from Emerging Markets [electronic resource] / edited by Dilip Mutum, Sanjit Kumar Roy, Eva Kipnis.

Mutum, Dilip. (editor.). Roy, Sanjit Kumar. (editor.). Kipnis, Eva. (editor.). SpringerLink (Online service) (Added Author).

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• ISBN: 9783642368615
• Physical Description: IX, 167 p. 6 illus. online resource.
• Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : 2014.

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