Advances in Advertising Research (Vol. IV) The Changing Roles of Advertising
![E-book E-book](http://biblioteca.ipicyt.edu.mx/images/format_icons/icon_format/ebook.png?cafb27)
Electronic resources
Record details
- ISBN: 9783658023652
-
Physical Description:
electronic
electronic resource
access
remote
XII, 407 p. 42 illus. online resource. - Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : 2013.
Search for related items by subject
Subject: | Economics Marketing Economics/Management Science Marketing |