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31
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Personal Author
Krafft, Manfred
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Morschett, Dirk
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Fog, Klaus
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Hougaard, Søren
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Marketing
(152)
Economics
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Economics/Management Science
(148)
Industrial management
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Contributions to Management Science
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Management for Professionals
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SpringerBriefs in Business
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31
Ripple Effect How Empowered Involvement Drives Word of Mouth
E-book (2009.)
Oetting, Martin.
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32
Technology Acceptance in Mechatronics The Influence of Identity on Technology Acceptance
E-book (2009.)
Hillmer, Ute.
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33
Value Creation of Firm-Established Brand Communities
E-book (2009.)
Wiegandt, Philipp.
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34
The Impact of Culture on Relationship Marketing in International Services A Target Group-Specific Analysis in the Context of Banking Services
E-book (2009.)
Schumann, Jan H.
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35
Optimizing Distribution Systems in Asset Management Institutional Arrangements as Key Factor of Success
E-book (2008.)
Koch, Philipp Caspar.
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36
E-Services Opportunities and Threats
E-book (2007.)
Evanschitzky, Heiner.
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37
Marketing Communication Policies
E-book (2007.)
Busch, Rainer.
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38
Strategic Retail Management Text and International Cases
E-book (2007.)
Zentes, Joachim.
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39
Managing Corporate Brands A new approach to corporate communication
E-book (2007.)
Ormeño, Marcos.
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40
Customer Processes in Business-to-Business Service Transactions
E-book (2006.)
Frauendorf, Janine.
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Search Results Facets
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Personal Author
Krafft, Manfred
(3)
Morschett, Dirk
(3)
Fog, Klaus
(2)
Hougaard, Søren
(2)
More
Topic Subject
Marketing
(152)
Economics
(151)
Economics/Management Science
(148)
Industrial management
(30)
More
Series Title
Contributions to Management Science
(9)
Management for Professionals
(6)
SpringerBriefs in Business
(6)
BestMasters
(4)
More
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E-book
(2009.)