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181
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190
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Personal Author
Devonshire-Ellis, Chris
(8)
Schwartz, Robert A.
(7)
Grünig, Rudolf
(6)
Kusuoka, Shigeo
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Economics
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Economics/Management Science
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Industrial management
(178)
Management/Business for Professionals
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Contributions to Management Science
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181
International Corporate Brand Management Evaluating Standardized Corporate Branding Across Countries
E-book (2011.)
Meierer, Markus.
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182
Understanding Proactive Customer Orientation Construct Development and Managerial Implications
E-book (2011.)
Herhausen, Dennis.
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183
User Generated Branding Integrating User Generated Content into Brand Management
E-book (2010.)
Arnhold, Ulrike.
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184
The Valuation of Intangible Assets An Exploration of Patent and Trademark Portfolios
E-book (2010.)
Sandner, Philipp.
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185
New Online Retailing Innovation and Transformation
E-book (2010.)
Heinemann, Gerrit.
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186
Trust of Potential Buyers in New Entrepreneurial Ventures An Analysis of Trust Drivers, the Relevance for Purchase Intentions, and the Moderating Effect of Product or Service Qualities
E-book (2009.)
Wiedenfels, Gunnar.
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187
Value Creation of Firm-Established Brand Communities
E-book (2009.)
Wiegandt, Philipp.
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188
Analytical CRM Developing and Maintaining Profitable Customer Relationships in Non-Contractual Settings
E-book (2009.)
Wübben, Markus.
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189
Statistical Noise or Valuable Information The Role of Extreme Cases in Marketing Research
E-book (2009.)
Pirker, Clemens.
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190
Excellence in Sales Optimising Customer and Sales Management
E-book (2009.)
Dannenberg, Holger.
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Search Results Facets
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Personal Author
Devonshire-Ellis, Chris
(8)
Schwartz, Robert A.
(7)
Grünig, Rudolf
(6)
Kusuoka, Shigeo
(5)
More
Topic Subject
Economics
(1000)
Economics/Management Science
(988)
Industrial management
(178)
Management/Business for Professionals
(178)
More
Series Title
Contributions to Management Science
(23)
Contributions to Economics
(18)
Management for Professionals
(15)
BestMasters
(14)
More
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