E-book
Contingency Factors of Marketing-Mix Standardization German Consumer Goods Companies in Central and Eastern Europe
Record details
- ISBN: 9783834961693
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Physical Description:
electronic
electronic resource
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XXII, 312p. 52 illus. digital. - Publisher: Wiesbaden : Gabler, 2011.
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| Subject: | Economics Industrial management Economics/Management Science Management/Business for Professionals |
