E-book
Contingency Factors of Marketing-Mix Standardization [electronic resource] : German Consumer Goods Companies in Central and Eastern Europe / by Roxana Codita.
Record details
- ISBN: 9783834961693
- Physical Description: XXII, 312p. 52 illus. digital.
- Publisher: Wiesbaden : Gabler, 2011.
Search for related items by subject
| Subject: | Economics. Industrial management. Economics/Management Science. Management/Business for Professionals. |
Electronic resources
| LDR | 01086nam a22003015i 4500 | ||
|---|---|---|---|
| 001 | 5782 | ||
| 003 | CONS | ||
| 005 | 20121026152613.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 110205s2011 gw | s |||| 0|eng d | ||
| 020 | . | ‡a9783834961693 ‡9978-3-8349-6169-3 | |
| 024 | 7 | . | ‡a10.1007/978-3-8349-6169-3 ‡2doi |
| 035 | . | ‡a(DE-He213)978-3-8349-6169-3 | |
| 050 | 4. | ‡aHD28-70 | |
| 072 | 7. | ‡aKJM ‡2bicssc | |
| 072 | 7. | ‡aBUS041000 ‡2bisacsh | |
| 100 | 1 | . | ‡aCodita, Roxana. |
| 245 | 1 | 0. | ‡aContingency Factors of Marketing-Mix Standardization ‡h[electronic resource] : ‡bGerman Consumer Goods Companies in Central and Eastern Europe / ‡cby Roxana Codita. |
| 260 | . | ‡aWiesbaden : ‡bGabler, ‡c2011. | |
| 300 | . | ‡aXXII, 312p. 52 illus. ‡bdigital. | |
| 650 | 0. | ‡aEconomics. | |
| 650 | 0. | ‡aIndustrial management. | |
| 650 | 1 | 4. | ‡aEconomics/Management Science. |
| 650 | 2 | 4. | ‡aManagement/Business for Professionals. |
| 710 | 2 | . | ‡aSpringerLink (Online service) |
| 773 | 0 | . | ‡tSpringer eBooks |
| 776 | 0 | 8. | ‡iPrinted edition: ‡z9783834925961 |
| 856 | 4 | 0. | ‡uhttp://dx.doi.org/10.1007/978-3-8349-6169-3 ‡9CONS |
| 950 | . | ‡aBusiness and Economics (Springer-11643) | |
| 901 | . | ‡a5782 ‡b ‡c5782 ‡tbiblio ‡sSystem Local | |
