E-book
Neuromarketing [electronic resource] : Exploring the Brain of the Consumer / by Leon Zurawicki.
Record details
- ISBN: 9783540778295
- Physical Description: XX, 273 p. online resource.
- Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : 2010.
Search for related items by subject
| Subject: | Economics. Neurobiology. Marketing. Economics/Management Science. Marketing. Neurobiology. |
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