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Diversity in European Marketing Text and Cases  Cover Image E-book E-book

Diversity in European Marketing Text and Cases

Rudolph, Thomas. (editor.). Schlegelmilch, Bodo B. (editor.). Bauer, AndrĂ¡s. (editor.). Franch, Josep. (editor.). Meise, Jan Niklas. (editor.). SpringerLink (Online service) (Added Author).

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  • ISBN: 9783834969767
  • Physical Description: electronic
    electronic resource
    access
    remote
    XII, 264p. 62 illus. online resource.
  • Publisher: Wiesbaden : Gabler Verlag, 2012.
Subject: Economics
Marketing
Economics/Management Science
Marketing

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