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Advances in Advertising Research (Vol. III) Current Insights and Future Trends Cover Image E-book E-book

Advances in Advertising Research (Vol. III) Current Insights and Future Trends

Eisend, Martin. (editor.). Langner, Tobias. (editor.). Okazaki, Shintaro. (editor.). SpringerLink (Online service) (Added Author).

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  • ISBN: 9783834942913
  • Physical Description: electronic
    electronic resource
    access
    remote
    XII, 432 p. online resource.
  • Publisher: Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2012.

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