Innovation and Marketing in the Pharmaceutical Industry Emerging Practices, Research, and Policies
Record details
- ISBN: 9781461478010
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Physical Description:
electronic
electronic resource
access
remote
VII, 768 p. 111 illus., 95 illus. in color. online resource. - Publisher: New York, NY : Springer New York : Imprint: Springer, 2014.
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Subject: | Economics Pharmaceutical technology Economics/Management Science Economics/Management Science, general Pharmaceutical Sciences/Technology R & D/Technology Policy Finance/Investment/Banking |