E-book
Mixed Method Research Design An Application in Consumer-Brand Relationships (CBR)
Record details
- ISBN: 9783319026879
-
Physical Description:
electronic
electronic resource
access
remote
XIII, 174 p. 27 illus. online resource. - Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014.
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| Subject: | Economics Marketing Economics/Management Science Market Research Human Resource Management Marketing |
