Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets
![E-book E-book](http://biblioteca.ipicyt.edu.mx/images/format_icons/icon_format/ebook.png?cafb27)
Electronic resources
Record details
- ISBN: 9783642288975
-
Physical Description:
electronic
electronic resource
access
remote
IX, 880 p. 174 illus., 47 illus. in color. online resource. - Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : 2013.
Search for related items by subject
Subject: | Economics Marketing Mass media Economics/Management Science Media Management Communication Studies Marketing Media Research Public Relations |