Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets

Friedrichsen, Mike. (editor.). Mühl-Benninghaus, Wolfgang. (editor.). SpringerLink (Online service) (Added Author).

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• ISBN: 9783642288975
• Physical Description: electronic
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  IX, 880 p. 174 illus., 47 illus. in color. online resource.
• Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : 2013.

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