E-book
Social Media Marketing Game Theory and the Emergence of Collaboration
Record details
- ISBN: 9783642132995
- Physical Description: X, 188p. 4 illus. online resource.
- Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2010.
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| Subject: | Economics. Economics, Mathematical. Marketing. Mass media. Economics/Management Science. Marketing. Game Theory/Mathematical Methods. Media Management. |
