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Neuromarketing Exploring the Brain of the Consumer  Cover Image E-book E-book

Neuromarketing Exploring the Brain of the Consumer

Zurawicki, Leon. (author.). SpringerLink (Online service) (Added Author).

Record details

  • ISBN: 9783540778295
  • Physical Description: XX, 273 p. online resource.
  • Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : 2010.
Subject: Economics.
Neurobiology.
Marketing.
Economics/Management Science.
Marketing.
Neurobiology.

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